GENETICS HOME REFERENCE
Genetics Home Reference
These digital illustrations were completed at the National Institute of Health for the Genetics Home Reference (GHR) website. GHR receives an average of 2.5 million visitors a month, so it was very important for us to develop an art style that is clear, informative, and appealing to the consumer audience. I established a workflow starting with a drawing of a base image, which is then modified and elaborated upon for subsequent illustrations. This allowed me to produce multiple related illustrations efficiently.